# Paceloop > A Shopify app that audits a store from its last 90 days of real data: it names the > single constraint capping growth, pressure-tests any sales target against that data, > and hands back 1–3 things worth doing plus explicit cuts — then re-audits when the > numbers change, with weekly coaching optional. It refuses targets its own data cannot > support and says when a metric is unreadable rather than estimating it — the refusals > are the product, not edge cases. > Stores with no trading history yet get a win ladder instead of an empty app: a > short list of next steps — first product live, first visit, first order — mostly > checked against the store itself rather than self-reported, and sized from its > own numbers rather than a fixed benchmark. ## Site - [Paceloop — Find the one thing capping your Shopify store](https://paceloop.app/): What Paceloop is: an independent second opinion for Shopify stores — a free audit of your last 90 days that names one constraint, refuses fantasy targets, and hands back 1–3 things worth doing plus a cut list. - [The method](https://paceloop.app/method): Why the loop is built this way, and which rules the product enforces rather than merely describes. - [Pricing](https://paceloop.app/pricing): One plan, $29/month. The audit is free for every store; activating a plan starts a 30-day free trial for first-time subscribers. - [FAQ & support](https://paceloop.app/faq): Short answers on what the app does, what it reads, what it costs, and how to reach a human. - [MCP server](https://paceloop.app/mcp): A free public MCP endpoint running the same pressure-test and plan engines the app does, over figures the merchant supplies — no store connection, no install. - [Privacy policy](https://paceloop.app/privacy): Exact Shopify scopes, what is stored, and what uninstalling deletes — written from the app code. - [Changelog](https://paceloop.app/changelog): Every merchant-visible change shipped, newest first, with real ship dates — the current state of what the app actually does. ## Languages > The marketing pages are published in English, Spanish, French, German and > Brazilian Portuguese. Non-English URLs carry a locale prefix — `/es/pricing`, > `/fr/method`, `/de/faq`, `/pt/` — and English stays unprefixed. Help-center > articles are English only for now. This index is English by design: it is one > canonical statement of the facts, not a translation surface. ## Help center - [Help & tutorials](https://paceloop.app/help): Hub for every merchant-facing guide below. ### Before you start - [Is my Shopify sales target realistic?](https://paceloop.app/help/is-my-sales-target-realistic): Check a sales target against your own run-rate in four steps: project the trend, work out the weekly rate the target needs, compare the gap, and decide whether any lever can close it. - [Traffic, conversion, or order value — what is actually holding my store back?](https://paceloop.app/help/what-is-holding-my-store-back): Revenue is sessions x conversion rate x average order value. Score each factor against a benchmark, pick the widest gap, and work on that one instead of all three. - [How to set a revenue goal for your Shopify store (and actually keep it)](https://paceloop.app/help/set-a-revenue-goal-and-keep-it): A goal you keep needs three things a number alone does not have: a defensible target, one to three weekly behaviors, and an explicit list of what you will stop doing. - [Shopify Analytics targets vs a spreadsheet vs Paceloop](https://paceloop.app/help/targets-vs-spreadsheet-vs-paceloop): What each of the three actually does, what none of them does, and the honest cases where the built-in Shopify target or a spreadsheet is the right answer. ### Start here - [Set up Paceloop and get your first plan (~10 min)](https://paceloop.app/help/get-started): Install Paceloop, pressure-test a sales target against your real 90-day run-rate, and activate a plan of 1–3 weekly behaviors. Setup takes ~10 minutes. ### When Paceloop says no - [Why Paceloop flagged your sales target as unrealistic](https://paceloop.app/help/unrealistic-target): Paceloop checks your target against your own 90-day run-rate. When no single lever can close the gap in one cycle, it says so and recommends a lower one. - [Why Paceloop refused your split](https://paceloop.app/help/split-does-not-add-up): Sub-targets must multiply back to your objective on real funnel math, within ±5%. If they don't, Paceloop refuses the split and quotes both numbers. - [Why Paceloop won't send more traffic to a leaky funnel](https://paceloop.app/help/traffic-refusal): If conversion sits below its healthy band, a traffic sub-target is refused: fix conversion first, scale traffic next cycle. Here's the exact rule. - [What "Not readable" means (and why Paceloop won't show a zero)](https://paceloop.app/help/not-readable-metrics): When Paceloop can't read a metric from your store, it says "Not readable" instead of showing a zero or inventing a number. Here's what unlocks each metric. ### Your weekly routine - [How to do your weekly check-in (and what the coach reply means)](https://paceloop.app/help/weekly-checkin): Log what actually ran this week and Paceloop answers with your pace, per-behavior feedback, and one recommendation: hold, tighten, swap, or revise down. - [How to read your pace scoreboard](https://paceloop.app/help/pace-scoreboard): On pace means within 10% of the plan line for today. Here's what every tile means — projected finish, current daily pace, and needed from here. - [How to split one goal into sub-targets](https://paceloop.app/help/split-goal): Give 2–3 funnel factors their own targets. Paceloop checks they multiply back to your objective on your store's live numbers before saving the split. - [How to close or abandon a cycle](https://paceloop.app/help/close-or-abandon-cycle): Closing records attainment, check-ins done, and how each sub-target landed. Abandoning discards the scoreboard without a summary. Neither needs a plan. ### Understand what Paceloop tells you - [What your diagnosis means — why only one constraint](https://paceloop.app/help/what-your-diagnosis-means): Paceloop names one constraint, not a ranked list of problems. Here's how it scores your levers against DTC medians — and where it admits it can't see. - [Where your plan's behaviors come from](https://paceloop.app/help/where-behaviors-come-from): Your behaviors come from a curated playbook of weekly lead measures, matched to your diagnosed constraint. The numbers in each rationale are your own. - [How Paceloop targets show up in Shopify Analytics](https://paceloop.app/help/shopify-analytics-targets): On activation Paceloop mirrors your cycle goal as a Shopify Analytics target. It never deletes a target and never silently overwrites your own. ### Plans & billing - [What's free, what Growth unlocks, what uninstall removes](https://paceloop.app/help/free-growth-uninstall): The audit is free for every store. Activating a cycle starts the Growth plan, with a 30-day free trial for first-time subscribers — and exactly what uninstalling deletes. ## Full text - [Every help article, inlined](https://paceloop.app/llms-full.txt): One fetch instead of thirteen, when the index is not enough.